It’s only impossible until it’s not.
For 40 years, CIFAR have convened the greatest minds in science to solve the most pressing, complex questions facing humanity. The CIFAR 40 campaign look back at the key milestones that make up the last 40 years and look towards the next 40.
The CIFAR 40 campaign is an omnichannel marketing initiative that brings CIFAR’s strategic plans to life across digital, print, environmental design, social and presentation videos to the science community and policymakers around the world. The design uses modular system that is flexible to implement across those channels for a cohesive voice during the anniversary year.
CIFAR 40 web portal
ROLES
- Art Director and brand architect
- Art Director: video and motion graphics
- Graphic Designer
Hero video
